{"id":412,"date":"2025-10-28T14:56:23","date_gmt":"2025-10-28T14:56:23","guid":{"rendered":"https:\/\/westagency.wp-04.thedock.space\/?post_type=td_work&#038;p=412"},"modified":"2025-10-29T11:29:43","modified_gmt":"2025-10-29T11:29:43","slug":"volvo-lastvagnar-iaa","status":"publish","type":"td_work","link":"https:\/\/westagency.wp-04.thedock.space\/sv\/work\/volvo-lastvagnar-iaa\/","title":{"rendered":"Volvo Lastvagnar \/ IAA"},"content":{"rendered":"<p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Uppdrag<br \/><\/span><\/strong>Skapa ett utst\u00e4llningskoncept och inneh\u00e5ll som fungerar som en r\u00f6d tr\u00e5d genom hela Volvo Lastvagnar.<\/p> <p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Insikt<br \/><\/span><\/strong><span lang=\"SV-SE\" style=\"mso-ansi-language: SV-SE;\">Volvolastbilar resa mot noll fokuserar p\u00e5 tre nyckelomr\u00e5den: h\u00e5llbarhet, s\u00e4kerhet och drifttid. Konceptet m\u00e5ste effektivt f\u00f6rmedla dessa tre ber\u00e4ttelser p\u00e5 ett sammanh\u00e5llet och relevant s\u00e4tt samtidigt som det m\u00e5ste vara inspirerande och i\u00f6gonfallande.<\/span><\/p> <p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Id\u00e9<br \/><\/span><\/strong><span lang=\"SV-SE\" style=\"mso-ansi-language: SV-SE;\">Id\u00e9n bygger p\u00e5 ett r\u00f6rligt format med &#8221;0&#8221; som den dominerande symbolen och skildras som en m\u00e4ngd glasliknande skivor som ber\u00e4ttar historien om de m\u00e5nga aspekterna av utmaningar som m\u00e5ste \u00f6vervinnas f\u00f6r att n\u00e5 &#8221;0&#8221;.<\/span><\/p> <p><strong><span lang=\"SV-SE\">Leverans<br \/><\/span><\/strong><span lang=\"SV-SE\" style=\"mso-ansi-language: SV-SE;\">Konceptet integrerades genom hela utst\u00e4llningsst\u00e5ndet, inklusive stora tryck, fysiska installationer, g\u00e5vor, informationssk\u00e4rmar med djupg\u00e5ende information och interaktiva presentationer p\u00e5 peksk\u00e4rmar.<\/span><\/p> <p><strong><span lang=\"SV-SE\">\u00a0<\/span><\/strong><\/p> <p>\u00a0<\/p> <p class=\"MsoNormal\">\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>UppdragSkapa ett utst\u00e4llningskoncept och inneh\u00e5ll som fungerar som en r\u00f6d tr\u00e5d genom hela Volvo Lastvagnar. InsiktVolvolastbilar resa mot noll fokuserar\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"class_list":["post-412","td_work","type-td_work","status-publish","hentry"],"acf":{"client":"Volvo Lastvagnar","case_title":"IAA-utst\u00e4llning","hero_media":293,"details":"","graphics":[296,298,297]},"_links":{"self":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/td_work\/412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/td_work"}],"about":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/types\/td_work"}],"author":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/comments?post=412"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/297"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/298"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/296"}],"wp:attachment":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media?parent=412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}