{"id":413,"date":"2025-10-28T14:56:19","date_gmt":"2025-10-28T14:56:19","guid":{"rendered":"https:\/\/westagency.wp-04.thedock.space\/?post_type=td_work&#038;p=413"},"modified":"2025-10-28T15:49:24","modified_gmt":"2025-10-28T15:49:24","slug":"zipwake-reboat","status":"publish","type":"td_work","link":"https:\/\/westagency.wp-04.thedock.space\/sv\/work\/zipwake-reboat\/","title":{"rendered":"Zipwake \/ RE:B\u00c5T"},"content":{"rendered":"<p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Utmaning<br \/><\/span><\/strong><span lang=\"SV-SE\">Skapa en unik och emotionell kampanj f\u00f6r att \u00f6ka varum\u00e4rkesmedvetenheten och positionera Zipwake inom b\u00e5ttrimkontrollindustrin.<\/span><\/p> <p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Insikt<br \/><\/span><\/strong><span lang=\"SV-SE\">Branschen har ett starkt tekniskt fokus och s\u00e5 gott som inga exempel p\u00e5 emotionellt inneh\u00e5ll. F\u00f6r att sticka ut och skapa ett unikt utrymme f\u00f6r Zipwake beh\u00f6vde vi v\u00e4dja till m\u00e5lgruppens hj\u00e4rtan, snarare \u00e4n deras hj\u00e4rnor.<\/span><\/p> <p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Id\u00e9<br \/><\/span><\/strong><span lang=\"SV-SE\">Vi producerade en serie filmer och nya visuella element f\u00f6r att etablera en v\u00e4lkomnande, lyxig och underh\u00e5llande milj\u00f6 f\u00f6r varum\u00e4rket Zipwake. Genom att inf\u00f6ra humor illustrerar vi de potentiella konsekvenserna av att inte ha Zipwakes system installerat.<\/span><\/p> <p class=\"MsoNormal\"><strong><span lang=\"SV-SE\">Genomf\u00f6rande<br \/><\/span><\/strong><span lang=\"SV-SE\">Kampanjen lanserades globalt p\u00e5 sociala medier och Zipwakes webbplats.<\/span><\/p> <div><em><a href=\"https:\/\/zipwake.com\/reboat-campaign\/\" target=\"_blank\" rel=\"noopener\">https:\/\/zipwake.com\/reboat-campaign\/<\/a><\/em><\/div> <div>\u00a0<\/div>","protected":false},"excerpt":{"rendered":"<p>UtmaningSkapa en unik och emotionell kampanj f\u00f6r att \u00f6ka varum\u00e4rkesmedvetenheten och positionera Zipwake inom b\u00e5ttrimkontrollindustrin. InsiktBranschen har ett starkt tekniskt\u2026<\/p>\n","protected":false},"author":1,"featured_media":278,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"class_list":["post-413","td_work","type-td_work","status-publish","has-post-thumbnail","hentry"],"acf":{"client":"Zipwake","case_title":"Varum\u00e4rkeskampanj","hero_media":279,"details":"<p><strong>Regiss\u00f6r <\/strong>Kalle Breitholtz, BZE<br \/><strong>Foto <\/strong>Jakob Dalar\u00f6<br \/><strong>Producent <\/strong>Richard Tsalikis, Stygn<br \/><strong>Fotograf <\/strong>Marcel Pabst<\/p>","graphics":[281,285,282,286,284,289]},"_links":{"self":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/td_work\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/td_work"}],"about":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/types\/td_work"}],"author":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/comments?post=413"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/289"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/284"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/286"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/282"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/285"},{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media\/278"}],"wp:attachment":[{"href":"https:\/\/westagency.wp-04.thedock.space\/wp-json\/wp\/v2\/media?parent=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}